One of my favorite sports writers is Jason King. He just has a way of transitioning from funny to serious, and he integrates some really good numbers to back up his writing. Here is the opening from a recent article he wrote for bleacherreport.com:
"When the news began to leak—when America first learned Tony Romo was injured again—the Dallas Cowboys quarterback was in the living room of his $9 million home, surrounded by friends and family members who didn’t quite know how to act.
Or what to say."
Based on the reading "Leads and Nut Graphs," I would say that this type of lead is a descriptive lead. This type of lead describes a person, place or event. In one of the final games of the pre-season, Tony Romo injured his back, and after visiting the team doctor they determined that he would miss at least 6-8 weeks.
This is just one of the countless long-term injuries that he has received over the last few seasons. Now, many people are thinking he is done.
I love this type of lead. It is similar to the anecdotal lead, where they don't just straight to the who, what, where, when, why and how, but they draw you in with a very personal story.
I feel Jason King does a terrific job with his leads to get the reader interested enough to keep reading.
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